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The Brand Key: Defining your brand 1. Competition 2. Target 3. Insight 4. Benefits 5. Values*

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Mark	Details	Status	Class/Description
	The Brand Key: Defining your brand 1. Competition 2. Target 3. Insight 4. Benefits 5. Values & Personality 6. Discriminator 7. Reasons to believe External Conditions Brand DNA I Am Associates Limited UK00002553340	Removed	Design services; design consultancy services; graphic design services;... Class 035 Class 035 Advertising, Business & Retail Services Brand consultancy services; brand management services; brand creation services; brand positioning services; brand implementation services; brand strategy services; implementation of brand strategy; brand evaluation services; services relating to the analysis, evaluation, and creation of brands; advertising services; advertising research; consultancy and advisory services relating to advertising; business strategy advice relating to advertising; compilation of statistics relating to advertising; preparation and production of advertising material; marketing services; market analysis and research; development of marketing strategies and concepts; analysis of market research data and statistics; advisory services relating to marketing; collection of information relating to market analysis; compilation of statistical models for the provision of market dynamics information; planning of marketing strategies; corporate identity services; business merchandising display services; business advice and consultancy services relating to strategic marketing; merchandising strategy; business project management; business strategy and planning services; promotional services; product launch services; consultancy and advisory services relating to company structure; consultancy and advisory services relating to customer service and customer experience; development of customer loyalty schemes; research and analysis of customer service and customer experience; target culture identification services; consultancy and advisory services relating to recruitment; advisory, consultancy and information services relating to all the aforesaid services. Class 042 Class 042 Computer & Software Services & Scientific Services Design services; design consultancy services; graphic design services; artwork design services; brand design services; brand identity design services; corporate identity design services; business concept design services; design of logos; design, development and implementation of signage; development and design of brand guidelines; creation of names, slogans, logos and packaging; design services relating to marketing, advertising and publicity; design of advertising and marketing material; visual design; concept development; product evaluation; product design services; product development services; interior design services; architectural design for exterior and interior decoration; design services relating to interior decoration; commercial interior design services; design services for the interiors of buildings; design of interior décor and building interiors; design services relating to interior decorating for homes; design services relating to interior decorating for offices; interior design services for shops; design services relating to shop displays; design of shops and shopfittings; interior design services for the retail industry; interior design services incorporating the principles of feng shui; information services relating to the combination of colours, paints and furnishings for interior design; information services relating to the harmonisation of colours, paints and furnishings for interior design; interior space planning services; design and interior design services in relation to restaurants, bars, fashion stores, museums, airports, cafes, banks, hotels and estate agents; professional consultancy relating to the design of building interiors and accommodation; space planning [design] of interiors; design of furnishings; consultancy and advisory services relating to interior design; design of printed materials; design of stationery; website design services; research and development in relation to product, brand and interior design services; consultancy and advisory services relating to corporate identity; advisory, consultancy and information services relating to all the aforesaid services.

Removed

The Brand Key: Defining your brand 1. Competition 2. Target 3. Insight 4. Benefits 5. Values & Personality 6. Discriminator 7. Reasons to believe External Conditions Brand DNA

I Am Associates Limited

035

042

Class 042

Computer & Software Services & Scientific Services

Design services; design consultancy services; graphic design services; artwork design services; brand design services; brand identity design services; corporate identity design services; business concept design services; design of logos; design, development and implementation of signage; development and design of brand guidelines; creation of names, slogans, logos and packaging; design services relating to marketing, advertising and publicity; design of advertising and marketing material; visual design; concept development; product evaluation; product design services; product development services; interior design services; architectural design for exterior and interior decoration; design services relating to interior decoration; commercial interior design services; design services for the interiors of buildings; design of interior décor and building interiors; design services relating to interior decorating for homes; design services relating to interior decorating for offices; interior design services for shops; design services relating to shop displays; design of shops and shopfittings; interior design services for the retail industry; interior design services incorporating the principles of feng shui; information services relating to the combination of colours, paints and furnishings for interior design; information services relating to the harmonisation of colours, paints and furnishings for interior design; interior space planning services; design and interior design services in relation to restaurants, bars, fashion stores, museums, airports, cafes, banks, hotels and estate agents; professional consultancy relating to the design of building interiors and accommodation; space planning [design] of interiors; design of furnishings; consultancy and advisory services relating to interior design; design of printed materials; design of stationery; website design services; research and development in relation to product, brand and interior design services; consultancy and advisory services relating to corporate identity; advisory, consultancy and information services relating to all the aforesaid services.

Design services; design consultancy services; graphic design services;...

Owners

I am associates limited (1)

Categories

Class 35 (1)

Class 42 (1)

Attorney

Briffa (1)

Correspondents

Business design centre (1)

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