Classification Information
Class [9]
Computer & Software Products & Electrical & Scientific Products
Apparatus for recording, transmission or reproduction of sound or images; Magnetic data carriers, recording discs; Mechanisms for coin-operated apparatus; Cash registers, calculating machines, data processing equipment and computers; Software (recorded and/or downloadable), In particular software for the application and implementation of marketing, sales, community and other business processes, including data processing and management on and using the internet (web business software); Software and software components for gaining attention on the internet, in particular for public relations, digital marketing, content marketing, online marketing analyses, e-mail marketing, multichannel marketing, social media marketing, search engine marketing, search engine optimisation, user experience, user profiling, digital newsletters, digital notification systems; Software and software components for the creation, control, automation and analysis of sales processes, in particular by providing targeted content, automated processing and further processing of content, including via semantic algorithms, integration of customer relationship systems, integration of enterprise resource planning (ERP) systems, integration of payment systems; Software and software components for the organisation, storage and management of customer data and contacts and digital media, in particular digital assets; Software and software components for supporting processes for creating digital content (editing processes), automation of content management, planning of the publication of content, analysis of the digital publication of content; Software and software components for business organisation and communication, in particular for the creation and control of individualised digital workplaces; Software and software components for the development, administration, control and analysis of digital communities on intranets and the internet; Model-based software and software components with the aforesaid content and purposes; Data carriers (pre-recorded or for recording data) and data storage media.
Class [35]
Advertising, Business & Retail Services
Advertising; Business management; Business administration; Office functions; Professional business analysis, consultancy, research and information, in particular the analysis of existing business processes, the design and description of digital business processes and digital business models and the digitisation of business processes; Online community management services.
Class [38]
Communications Services
Telecommunications; Providing of internet provider services, in particular for the functional enhancement of software/computer programs, in particular of web business software; Providing of information relating to the transmission of information and messages of all kinds in the form of images and sound; Providing of access to electronic marketplaces (portals) on the internet for the intermediation of supply and demand; Online provider services, namely gathering and transmission of information, text, drawings and images relating to organisations, topics, goods and services; Online provider services, namely providing of access to information regarding the analysis of information, text, drawings and images relating to organisations, topics, goods and services; Operating and rental of telecommunications equipment; Computer-aided transmission of messages and images; E-mail data services; Providing access to hotlines; Providing access to texts, graphics, documents, databases and computer programs; Operating chatlines and forums; Providing of access to information on the internet for supporting and enabling the coordination and cooperation of groups and teams; Providing, rental of access and/or access time to digital networks.
Class [42]
Computer & Software Services & Scientific Services
Scientific and technological services and research and design relating thereto; Industrial analysis and research services; Design and development of computer hardware and software; Design of software, in particular web business software; Development, providing, providing as a service on the internet, rental and maintenance of software and software components, in particular for the application and implementation of marketing and business processes, including data processing and management on and using the internet (web business software); Development, providing, providing as a service on the internet, rental and maintenance of software and software components, in particular for digitising business processes, for electronic trade and public relations, business communications, content marketing, digital marketing, sales automation and for managing customer data and contacts; Technical consultancy, in particular for the implementation, configuration and customisation of web-based software, and corresponding software designer services; Providing of model-based software and software components/apps on various devices, hardware and runtime environments; Design of web pages, Web design; Installing web sites on the Internet for others (web hosting).
