Classification Information
Class [9]
Computer & Software Products & Electrical & Scientific Products
Machine-readable data carriers including data; computers and their components and peripheral devices; computer programs; electronic databases [software] and software programs [including mobile apps] for market research, media research, social research, economic research, advertising research, business research, marketing and sales information concerning the retailing sector, consumer behaviour and buying behaviour, audience ratings, media ratings and business and trade mark advice, all in downloadable form or recorded on computer media; computer programs for the management and analysis and preparation of the above-mentioned information containing reports, all in downloadable form or recorded on media for computers and computer software programs; database management programs and electronic manuals sold as a unit therewith for accessing the data and information stored in such databases and for creating, accessing, displaying, reviewing, handling, sorting, analyzing, formatting and processing reports and for printing reports, all in downloadable form or recorded on media for computers.
Class [16]
Paper Goods and Printed Material
Printed publications; printed products in the form of printed reports, as presentations and as publications in the sectors of opinion polling, media research, social research, market research, economic research and advertising research.
Class [35]
Advertising, Business & Retail Services
Opinion research and analysis, in particular election research, media research and social research; market research; market studies and analysis, in particular economic research, energy market research, marketing research and related analysis; market research services; market research relating to media; research in the field of advertising; business research services, specifically the gathering of market research data and the statistical analysis of datasets for market research and advertising purposes [data mining]; providing information in marketing matters in relation to the retailing sector; research on consumer purchasing behaviour and consumer behaviour as part of market and sales research; audience ratings [market research]; market analyses for media ratings; business management consultancy; trademark advice as part of image consultancy for companies; analysis and evaluation of data from business research studies, surveys, opinion research studies, from studies, analyses and evaluations as well as from online study forums within the framework of market and opinion research; performance of market studies with a view to population and product trends as well as preparation and provision of reports on them; mediation of trade and economic contacts through the planning and implementation of business meetings; organisation and implementation of events for business and corporate meetings for economic and advertising purposes on the topics of market research, media research, advertising research, business research, marketing and sales research in connection with the retail trade, research on consumer purchasing behaviour and consumer behaviour, audience measurements, media ratings and business and brand consultancy; market and social market research through the use of online panels and online surveys.
