PRIME RESPONSE

Class [35]
Advertising, Business & Retail Services

Business information services; commercial business management services; industrial business management services; business management; marketing and promotional services; computerised file management, computerised data-base management and consultancy; design construction and maintenance of relational marketing databases; development and administration of management information systems; management and administration of customer loyalty schemes and staff incentive schemes; computerised collation, storage and retrieval of business information; application of statistical and predictive modelling techniques to commercial information; compilation and maintenance of direct mailing lists; marketing analysis; marketing studies; generating management reports and graphs; data processing, data preparation, data verification, data duplication, data enhancement, data sorting, word processing, photocopying, reproducing of documents; direct mail advertising, dissemination of advertising matter, updating of advertising matter, issuing of letters, publicity leaflets, catalogues, brochures, information packs, documents, publicity texts, reports, receiving and processing replies and bank monies; all included in Class 35.