on 31 Jul 2013
Last Applicant/ Owned by
YuMe, Inc.
1204 Middlefield Road
Redwood City,, , 94063
Serial Number
UK00912028965 filed on 31st Jul 2013
Registration Number
UK00912028965 registered on
15th Apr 2016
Correspondent Information
Stevens Hewlett & Perkins
First Floor, St Bartholomew's House, Lewins Mead
Bristol,
BS1 2NH
Scientific, nautical, surveying, photographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; Mechanisms for coin-operated apparatus; Cash registers, calculating machines; Fire-extinguishing apparatus.
Advertising and marketing services; Advertising services, namely, placement and distribution of third party advertisements via computer, telecommunications, and broadband networks on multiple platforms and devices; Ad serving services, namely, managing and optimizing the serving, targeting, monetization, tracking, optimization, placement and reporting of advertisements and advertising campaigns; Strategically matching buyers of advertising with sellers of advertising in order to maximize ad exposure and revenue generation; Dissemination of advertising for others via the Internet; Providing a scoring and ranking system to gauge the effectiveness and success of, and for optimizing the exposure and revenue of advertising, the use of advertising space, advertising and marketing campaigns and the strategic placement of advertisements; Business management; Business administration; Office functions.
Application service provider (ASP) featuring software for use in on-line advertising; Application service provider (ASP), featuring computer software used for the dissemination of advertising via the Internet; Providing temporary use of an on-line non-downloadable software platform for use by advertisers and audio and video content publishers for the purpose of managing and optimizing the serving, targeting, tracking and reporting of advertisements and advertising campaigns and for maximizing advertising exposure and revenue; providing online non-downloadable software, cloud based software, and software as a service (SAAS) services; providing online non-downloadable software, cloud based software, and software as a service (SAAS) services, featuring algorithms for strategically managing, optimizing, targeting, and serving advertisements and advertising campaigns; providing online non-downloadable software, cloud based software, and software as a service (SAAS) services for providing a scoring and ranking system to gauge the effectiveness and success of, and for optimizing the exposure and revenue of advertising, the use of advertising space, advertising and marketing campaigns and the strategic placement of advertisements; Scientific and technological services and research and design relating thereto; Industrial analysis and research services; Design and development of computer hardware and software.
UK00912028965
Word
Individual