Classification Information
Class [9]
Computer & Software Products & Electrical & Scientific Products
Recorded content; Information technology and audiovisual equipment; measuring, detecting and monitoring instruments, indicators and controllers; apparatus for recording, transmission or reproduction of sound and images; magnetic data carriers, recording discs; calculating machines, data processing equipment, computers, modems, terminals; software and computer programs; machine-readable data carriers for booking bonus transactions, including data carriers with integrated payment and/or telecommunication functions; data reading apparatus for reading the aforesaid data media; computer software for customer loyalty programs (incentive programs), computer games software, database and database management software; magnetic encoded cards for use in providing financial services, telecommunication services and loyalty services; computer software and hardware for managing consumer loyalty and reward programs; pre-recorded video tapes, DVDs, audio tapes, and CDs to instruct entities how to build customer and brand loyalty; computer hardware; magnetic coded cards, electronic chip cards and encoded smart cards all containing programming used for financial applications, loyalty programs and rewards programs, computer terminals and computer software for use in the financial services, banking and telecommunications industries for authentication, authorization, clearing and settlement of financial transactions; magnetic coded and electronic data carrier card readers for the registration, transmission and reproduction of data; computer hardware for reading memory cards and electronic card readers for reading data in memories featuring integrated circuit memories and bank card memories; coded cards, namely, magnetic cards and cards featuring integrated circuits for financial authentication, authorization, clearing and settlement of financial transactions; computer games programs downloaded via the internet [software].
Class [28]
Toys and Sporting Goods Products
Toys, games, playthings and novelties.
Class [35]
Advertising, Business & Retail Services
Advertising, marketing and promotional services; Public relations services; Product demonstrations and product display services; Trade show and exhibition services; Loyalty, incentive and bonus program services; Provision of advertising space, time and media; Distribution of advertising, marketing and promotional material; Advertising, marketing and promotional consultancy, advisory and assistance services; Commercial trading and consumer information services; Business assistance, management and administrative services; Business analysis, research and information services; business management and organization consultancy services; business administration; office functions; merchandising (sales promotion); customer loyalty services and customer club services for commercial, promotional or advertising purposes; business consultancy concerning customer loyalty systems, professional business and organisation consultancy with regard to customer loyalty systems, customer loyalty marketing; presentation of goods and services; advertising through a customer loyalty program for goods and services of a third party; providing online information about marketing, marketing research, bonus, publicity, customer loyalty and/or reward programs; business consultation and business organizational consultation in the fields of customer loyalty programs, marketing services, providing of online information in the fields of marketing, incentive programs, advertising and customer loyalty reward schemes; database management on a server, computerized database management on a computer network; data processing services, namely, compilation of information into a computer database.
Class [36]
Insurance & Financial Services
Insurance services; Real estate services; Provision of prepaid cards and tokens; Safe deposit services; Financial and monetary services, and banking; Fundraising and sponsorship; Valuation services; monetary affairs including monetary affairs in the field of customer loyalty systems; real estate affairs; issuing of data carriers for entering bonus and reward transactions (included in class 36); services in the field of payment transactions, including electronic banking services; issuing credit cards; issuing coupons and vouchers on the Internet; providing and operating a bonus system by issuing coupons, trading stamps, customer loyalty cards with payment functions for the purchase of goods and services; issuing of customer loyalty cards (bonus programs) with payment and/or credit card functions, issuing of coupons; electronic financial transaction processing for members of customer loyalty and reward programmes, electronic funds transfer, electronic cash transactions, electronic debit transactions, and assisting others with the completion of financial transactions in the field of customer loyalty programs; credit card, debit card and stored value card transaction processing services; issuing of data carriers for customer loyalty and reward programmes, issuing stored value cards, debit cards, and credit cards for entering bonus and premium transactions in the field of customer loyalty programs; electronic payment services, electronic processing and transmission of bill payment data, processing electronic payments through pre-paid cards and customer loyalty cards; electronic online banking services.
Class [41]
Education and Entertainment Services
Publishing and reporting; Education, entertainment and sports; publication of electronic journals; Conducting of phone-in competitions; Conducting of on-line competitions; Providing information on-line relating to computer games and computer enhancements for games; production of radio and television programs; Games offered on-line (on a computer network), Providing on-line computer games; film and video rental, presentation of film and video; educational entertainment; entertainment services, in particular holiday camp services; arranging and conducting of teaching in the field of sports and languages; publication of printed matter in electronic form, except for publicity purposes, in particular magazines and newspapers, including in the Internet; issuing of texts; radio entertainment, television entertainment; consultation provided by telephone call centres and hotlines in the field of education, training and further training and entertainment; consultation provided by telephone call centres and hotlines in the field of reservation services for sporting, scientific and cultural events.
