Class [9]
Computer & Software Products & Electrical & Scientific Products
Computer software for use as a plugin for integrating additional functionality into websites; computer software for use as a plugin that displays content from within a respective publisher's blog, namely, recipes, craft tutorials and travel guides; providing electronic media or information over the internet or other communications network; website development software.
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Class [35]
Advertising, Business & Retail Services
Advertisements (placing of -); advertisements (preparing of -); advertising analysis and consultation, namely, screening, verifying and monitoring target advertising, advertisement technology and advertisement formatting information against first and third-party data on behalf of others; advertising and marketing services; advertising and marketing; advertising consultation; advertising consulting and management services for publishers, namely, online advertising network matching services for connecting advertisers to publisher websites, mobile applications, supply side platforms and other advertising demand partners, and pay per click (ppc) advertising management services for managing advertisements that appear on publisher websites, mobile applications and portable electronic devices; advertising sale services; advertising services, namely, connecting advertisers to websites and managing advertisements that appear on websites and portable electronic devices; advertising services, namely, connecting advertisers to websites and managing advertisements that appear on websites and portable electronic devices; advertising services; advertising, advertising analysis and analysis of advertising response services related to optimization of advertisement revenue in the nature of targeting, delivering, and measuring the effectiveness of advertisements using proprietary computer code and proprietary algorithms; advertising; business consulting services in the field of web-based advertising and advertising that appears on portable electronic devices; business consulting services in the field of web-based advertising, mobile application-based advertising and advertising that appears on portable electronic devices; business management of digital advertising for others;
business monitoring services, namely, tracking web sites of others to provide details about user click traffic or visits to the web site; consulting services in the field of digital advertising and advertising strategy; data collection, data management, and data analysis for others in the field of advertising for business purposes; data optimization in the nature of analysis of business data relating to advertising performance; providing advertising services and digital advertising services, namely, serving, targeting, and tracking of advertising materials in the nature of targeted marketing services, dissemination of advertising matter, and advertising analysis; digital ad exchange services, namely, conducting auctions over an online website for the purchase of digital advertising space; digital advertising inventory management; management and fulfillment of branded merchandise sales and shoppable experiences, namely, connecting advertisers to websites and managing advertisements that appear on websites and portable electronic devices; marketing services; marketing, advertising, and promotional services; pay per click advertising information, namely, providing a website featuring specific aggregated advertising revenue reporting data and insights; pay per click (ppc) advertising management services, namely, providing yield management services to publishers, including human and machine powered optimizations to increase advertisement-driven revenue; providing a group of websites that feature advertisements for the goods and services of others on the internet including promotion of creators; providing a group of websites that feature advertisements for the goods and services of others on the internet; strategy, design, development, implementation, and management of all affiliate marketing, consultation, public relations; providing advertising services and digital advertising services, namely, tracking and providing analytics being advertising analysis regarding advertising expenditures and advertising income; providing advertising services and digital advertising services, namely, tracking, reporting, and quality certification of advertising performance being advertising analysis; providing on-line non-downloadable software for online advertising bidding and display of advertisements.
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Class [42]
Computer & Software Services & Scientific Services
Application service provider featuring application programming interface (api) software; providing a web-based on-line user interface accessible via mobile applications and the internet, featuring a dashboard that allows users to access and utilize tracking pixels, cookies, tags, and online usage tracking technologies and provides analytics to online web publishers to measure and evaluate site traffic, audience demographics, and engagement, compare metrics with competing sites, evaluate financial metrics and monetization of sites, optimize site layout and content and load curated third party content; providing a web-based on-line user interface accessible via mobile applications and the internet for online web publishers to access utility programs, tracking pixels, cookies, tags, and online usage tracking technologies that allows for monetization of site content and integration of third party content; providing a website that gives users the ability to create customized web pages featuring user-defined information; hosting an online website featuring creators; providing temporary use of on-line non-downloadable software for online advertising bidding; providing temporary use of online non-downloadable software for online publishers and website operators to enhance reader engagement, manage and optimize advertising unit tags, manage their website, increase their advertising revenue, access and download reports and analytics related to online publishing, and link with third party service providers that assist online publishers; providing temporary use of subscription based on-line non-downloadable software that allows on-line video publishing to encode, host, syndicate and monetize video content; providing use of online non-downloadable software and software as a service (saas) for single sign-on, bookmarking, favorites, social sharing, newsletters, content recommendations; software as a service (saas) services featuring software for online web publishers to track, analyze, engage and grow their audiences and integrate third party services.
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