Classification Information
Class [9]
Computer & Software Products & Electrical & Scientific Products
Computer software for creating and automating electronic communications for use in sales and marketing automation and customer communication; computer software for use in communicating directly with customers over the Internet, namely, chatbot software and live chat software; computer software for organizing information on customer identity, customer preferences, and customer purchasing behaviour; direct marketing computer software for managing direct marketing campaigns and creating direct marketing materials; computer software for creation, management, deployment, monitoring and analysis of email and SMS marketing campaigns; computer software for use in data integration, communications automation, database management and data analytics.
Class [35]
Advertising, Business & Retail Services
Business management and marketing consulting; business management services, namely, administration of business engaged in e-commerce; business management services relating to analyzing and compiling information and data; marketing management and sales promotion provided via a website; business information services, namely, gathering and reporting information regarding customer identity, customer preferences and customer purchasing behaviour; business management services, namely, analyzing data to determine and report on the effectiveness of direct marketing activities by customers; marketing the goods and/or services of others, and facilitating the marketing of the goods and/or services of others, via email marketing, SMS and text message marketing, social media marketing, internet content in the nature of online marketing, and providing online marketing through electronic channels of communication, and by providing business data analysis services and customized communication programs to obtain consumer insights; Marketing the goods and/or services of others, and facilitating the marketing of the goods and/or services of others, by providing an online non-downloadable software platform providing email marketing, SMS and text message marketing, social media marketing, marketing through internet content and electronic channels of communication, and providing data analysis services, customisation of communications, and integration with other applications and data sources.
Class [42]
Computer & Software Services & Scientific Services
Platform as a service (PaaS) and software as a service (SaaS) featuring computer software platforms to allow users to perform electronic business transactions via a global network; platform as a services (PaaS) and software as a service (SaaS) featuring computer software platforms for creating and automating electronic communications featuring computer software platforms for use in sales and marketing automation and customer communication; providing online non-downloadable software for use in marketing database management and management of direct marketing communications, namely, messenger marketing, internet notifications, and email marketing; providing online non-downloadable software for use in management of sales and marketing contacts databases; platform as a services (PaaS) and software as a service (SaaS) featuring computer software platforms for organizing information on customer identity, customer preferences, and customer purchasing behaviour; platform as a services (PaaS) and software as a service (SaaS) featuring computer software platforms for use in customizing user interfaces; providing temporary use of online non-downloadable software application development tools; software as a service (SaaS) services featuring software used for management, automation, and recording of customer service and sales, namely, software for use in database management, for use in data analytics; software as a service (SaaS) services featuring software for use in management of customer and user inquiries through websites, namely, automated chat and communication software; providing online non-downloadable software for use in managing messaging applications; software development, design, and programming; providing online non-downloadable software for use in marketing database management and management of direct marketing communications, namely, messenger marketing, internet notifications, and email marketing.
