Classification Information
Class [9]
Computer & Software Products & Electrical & Scientific Products
Computer software for online management of internet links and website URLs; computer software, namely, downloadable programs and device software enabling users to create, share, manage, shorten and redirect internet links and website URLs; computer software for tracking websites, mobile sites and applications reached via shortened and redirected URLs and providing the user with related metrics, analytics, feedback, recommendations, strategy, insight and predictions; computer software for the management of affiliate relationships; computer software for the management of subscriptions for, and in the fields of affiliate marketing, affiliate networking, domain name management, internet link and website URL redirection, internet link and website URL shortening and internet link and website URL forwarding; computer software for the management of financial transactions relating to affiliate networking and affiliate marketing services; computer software for the tracking of sales and customer actions and behaviour as part of affiliate marketing, affiliate networking, domain name management, internet link and website URL redirection, internet link and website URL shortening and internet link and website URL forwarding services; computer software for providing access to, providing information to and obtaining access from computer networks for domain name system management and domain name registration; computer software for data extraction for analytics of advertising and sales data as part of affiliate marketing, affiliate networking, domain name management, internet link and website URL redirection, internet link and website URL shortening and internet link and website URL forwarding services; downloadable publications in the fields of domain name management, internet link and website URL redirection, internet link and website URL shortening and internet link and website URL forwarding, affiliate marketing, sales tracking, and subscription management; none of the aforesaid relating to the field of entertainment.
Class [35]
Advertising, Business & Retail Services
Advertising services, online performance advertising and results-based advertising services, marketing and promotional services, namely promoting the goods and services of others, all delivered through the use of URL redirection and URL shortening; affiliate marketing and affiliate network services; computer network address information management services, namely, managing the additions, modifications or deletions of information relating to the computer network addresses of others, sharing, structuring, and monitoring the use of hyperlinks, uniform resource locators (URLs), computer network addresses, and internet traffic to websites; providing a commercial information directory of hyperlinks, uniform resource locators and computer network addresses; online retail store services for the sale of domain names and internet link and website URL redirection, shortening and forwarding service subscriptions; online retail store services for the sale of advertising and marketing service subscriptions and domain name management subscriptions; order fulfilment services; information, consultancy and advisory services relating to the aforesaid services; none of the aforesaid relating to the field of entertainment.
Class [38]
Communications Services
Dissemination and retrieval of information and data in the fields of design, domain name management, internet link and website URL redirection, internet link and website URL shortening and internet link and website URL forwarding, affiliate marketing, sales tracking, subscription management, marketing, advertising and campaign management; website and uniform resource locator (URL) redirection and forwarding services, namely, rerouting computer connections from one URL or network address to another; providing multiple-user access to data stored electronically in central files for remote consultation, namely, information relating to hyperlinks, uniform resource locators, and computer users' network addresses via a global computer information network; providing databases featuring hyperlinks, uniform resource locators, and computer users' network addresses via a global computer information network; information, consultancy and advisory services relating to all the aforesaid services; none of the aforesaid relating to the field of entertainment.
Class [41]
Education and Entertainment Services
Online journals and blogs in the form of articles discussing domain name management, internet link and website URL redirection, internet link and website URL shortening and internet link and website URL forwarding, affiliate marketing, sales tracking, and subscription management, and none of the aforesaid relating to the field of entertainment.
Class [42]
Computer & Software Services & Scientific Services
Software as a service (SAAS) and platform as a service (PAAS) services featuring computer software for online management of internet links and website URLs; software as a service (SAAS) and platform as a service (PAAS) services enabling users to create, share, manage, shorten and redirect internet links and website URLs; software as a service (SAAS) and platform as a service (PAAS) services for tracking websites, mobile sites and applications and providing the user with related metrics, analytics, feedback, recommendations, strategy, insight and predictions; software as a service (SAAS) and platform as a service (PAAS) services featuring application interfaces, plugins and protocol interfaces in the fields of website development, domain name management, internet link and website URL redirection, internet link and website URL shortening and internet link and website URL forwarding, affiliate marketing, sales tracking, subscription management, financial transactions, database management, marketing data analysis and marketing campaign management; software as a service (SAAS) and platform as a service (PAAS) services enabling the development and operation of open source and proprietary software programs in the fields of website development, domain name management, internet link and website URL redirection, internet link and website URL shortening and internet link and website URL forwarding, affiliate marketing, sales tracking, subscription management, financial transactions, database management, marketing data analysis and marketing campaign management; software as a service (SAAS) and platform as a service (PAAS) services for the management of affiliate relationships and subscriptions, in relation to URL redirection and URL shortening services; software as a service (SAAS) and platform as a service (PAAS) services for the management of financial transactions and the tracking of sales and customer actions and behaviour resulting from the use of URL redirection and URL shortening services; software as a service (SAAS) and platform as a service (PAAS) services for providing access to, providing information to and obtaining access from computer networks for domain name system management and domain name registration; software as a service (SAAS) and platform as a service (PAAS) services for database administration, data analytics, data compilation, data monitoring and data extraction for analytics of advertising and sales data resulting from the use of shortened and redirected URLs; information, consultancy and advisory services relating to all the aforesaid services; none of the aforesaid relating to the field of entertainment.
