GfK Charts & Insights
electronic databases (software) in the fields of market research, media research, advertising research, business research, retail marketing and sales Read More
Classification Information
Class [9]
Computer & Software Products & Electrical & Scientific Products
Electronic databases (software) in the fields of market research, media research, advertising research, business research, retail marketing and sales information, consumer purchase and behaviour research, media audience measurement, media ratings and business and brand consulting, all in downloadable form or recorded on computer media; computer programs used to manage and analyze and prepare reports containing the aforesaid information, all in downloadable form or recorded on computer media for computer as well as computer software programs, database management programs and the respective user's manuals to create, access, view, review, manipulate, categorize, analyze, format, and prepare and print reports from data and information in all the aforesaid databases, all in downloadable form or recorded on computer media.
Class [16]
Paper Goods and Printed Material
Printed publications; printed publications in the form of reports and presentations as well as in form of publications in the fields of market research, media research, advertising research, business research, retail marketing and sales information, consumer purchase and behaviour research, media audience measurement, media ratings as well as business and brand consulting.
Class [35]
Advertising, Business & Retail Services
Market research services; media research services, especially creating so-called charts of the music industry, film industry and publishing industry; advertising research services; business research services, namely survey of market research data as well as statistical analysis of data files for market research and advertising (data-mining purposes); providing marketing information services for retailers; consumer purchase and behaviour research services in the context of market and sales research; media audience measurement services for radio and television broadcasts (market research); market analysis for media rating services; business consulting services; economic brand consulting services in the context of image consultancy for companies; economic analysis and evaluation of data obtained by conducting business research surveys, polling, opinion studies, studies, analysis and evaluations, and on line survey panels for market and opinion research; conducting market studies on population and product trends and preparing texts and providing information on reports thereon; arranging of commercial and business contacts by planning and conducting business meetings; organization and conducting business meetings for business and advertising purposes on the topics market research, media research, advertising research, business research, retail marketing and sales information, consumer purchase and behaviour research, media audience measurement, media ratings and business and brand consulting.
Class [42]
Computer & Software Services & Scientific Services
Application service provider [ASP] namely providing software for use on public or private networks with regard to the areas of market research, media research, advertising research, business research, retail marketing and sales information, consumer purchase and behaviour research, media audience measurement, media ratings and business and brand consulting; rental of database software for creating, accessing, updating, downloading, viewing and processing information and preparing reports from computer databases.
