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edaa:EUROPEAN INTERACTIVE DIGITAL ADVERTISING ALLIANCE

View On IPO.GOV.UK

Registered

on 26 Aug 2013

Last Applicant/ Owned by

ALLIANCE EUROPEENNE POUR LA PUBLICITE INTERACTIVE

Rue de la Pépinière, 10-10A

BRUSSELS, , 1000

Serial Number

UK00912089413 filed on 26th Aug 2013

Registration Number

UK00912089413 registered on
15th Jan 2014

Correspondent Information

SCRL CAIRN LEGAL

chaussée de La Hulpe, 177

Bruxelles,

1170

edaa:EUROPEAN INTERACTIVE DIGITAL ADVERTISING ALLIANCE

providing information to businesses via an internet website regarding the self-regulation of online behavioural advertising practices; promoting aware Read More

Classification Information

Class [35]
Advertising, Business & Retail Services

Providing information to businesses via an internet website regarding the self-regulation of online behavioural advertising practices; promoting awareness in the business community of self-regulation codes and best practice guidance in place with regard to online behavioural advertising; delivering and licensing icons, seals and others tools in relation to self-regulation codes and best practice guidance in place with regard to online behavioural advertising; professional business consultancy with respect to online behavioural advertising.

Class [41]
Education and Entertainment Services

Educating consumers and businesses on the practice of online behavioural advertising and the role of online advertising in enabling online sites and services to function efficiently and cost effectively; educational services through informative websites, webinars and conferences.

Class [42]
Computer & Software Services & Scientific Services

Technological services including (i) providing an icon to be technically integrated with online advertising; providing transparency and enhanced notice to internet users that online behavioural advertising may be taking place and (ii) providing a Trust Seal to be issued to companies through technical integration on their websites, in order to demonstrate compliance with industry best practice principles for online behavioural advertising; quality control and certification services, all the above mentioned services relating to industry best practice principles for online behavioural advertising.

Mark Details

Serial Number

UK00912089413

Mark Type

Figurative

Kind of mark

Individual