Classification Information
Class [9]
Computer & Software Products & Electrical & Scientific Products
Plugin software; computer software that provides real-time integrated business management intelligence; downloadable software for providing data analytics, business analytics, and business intelligence; computer software for web and mobile applications for providing data analytics, business analytics, business intelligence and for aggregating and analysing data; enterprise software in the nature of a database for compiling data, customer data and customer interactions for enabling marketers to plan, personalise, optimise and customise communications with customers throughout the marketing, sales, and customer service lifecycle; downloadable computer software for retrieving, aggregating, storing, tracking, analysing, testing, measuring and managing data, customer data and customer interactions to enable businesses to plan, personalise, optimise and customise communications with customers throughout the marketing, sales, and customer service lifecycle; downloadable computer software for retrieving, aggregating, storing, tracking, analysing, testing, measuring and managing data, customer data and customer interactions in the fields of marketing, sales and customer service.
Class [35]
Advertising, Business & Retail Services
Data management services; data and information retrieval, including retrieval of images, graphics, photographs, digital content and multimedia content; business management consultancy; business administration; collection and analysis of data quality metrics for business purposes; advice in relation to business strategy; advertising services, namely, evaluation of advertising effectiveness; consulting services in the fields of internet and online marketing, sales and customer service; statistical evaluations of marketing data; marketing analysis services; market research and marketing studies; marketing management advice; providing information via an online searchable database; data compilation for others; compilation and systemisation of information into computer databases.
Class [42]
Computer & Software Services & Scientific Services
Software as a Service (SaaS) services for searching, monitoring, mining, storing, tracking, collecting, managing, displaying, organising and analysing data in the fields of social media, marketing, advertising, public relations, and information for others; software as a service (SaaS) services featuring software for searching, monitoring, mining, storing, tracking, collecting, managing, displaying, organising and analysing data; providing access to and downloads of online data and information regarding competitors’ advertising activity on search engines, social media, blogs, news and websites; providing temporary use of online non-downloadable software tools for tracking competitors’ advertising activity on search engines, social media, blogs, news and websites; computer services including web analytics services for measuring, analysing and reporting on website and mobile application content, traffic and usage; providing online non-downloadable software for performing analytics and recommending action in the fields of customer relationship management, sales, and marketing; all the foregoing services available from computer databases via the Internet and other computer and communication networks.
