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BLIS

View On IPO.GOV.UK

Registered

on 13 Jun 2017

Last Applicant/ Owned by

BLIS GLOBAL LTD

85 Great Portland Street, First Floor

London, , W1W 7LT

Serial Number

UK00916842619 filed on 13th Jun 2017

Registration Number

UK00916842619 registered on
24th Jan 2018

Correspondent Information

ATKINSON & COMPANY INTELLECTUAL PROPERTY LIMITED

7 Moorgate Road

Rotherham,

S60 2BF

BLIS

computer software; computer software for purchasing of advertising inventory on behalf of others, including print and online inventory; computer softw Read More

Classification Information

Class [9]
Computer & Software Products & Electrical & Scientific Products

Computer software; computer software for purchasing of advertising inventory on behalf of others, including print and online inventory; computer software for purchasing of advertising impressions on websites on behalf of others; computer software for purchasing of advertising impressions on websites requested by mobile devices in dependence upon their location; computer software for participating in Real Time Bidding platforms on behalf of others to purchase advertising impressions on websites; advertising server apparatus for storing advertisements and delivering advertisements via the Internet; mobile telephone applications.

Class [35]
Advertising, Business & Retail Services

Advertising services; online advertising services; mobile telephone advertising services; placement of advertising for others via the Internet; placement of advertising for others via telecommunications networks, including cellular networks; purchasing of advertising inventory on behalf of others, including print and online inventory; purchasing of advertising impressions on websites on behalf of others; purchasing of advertising impressions on websites requested by mobile devices in dependence upon their location; participating in Real Time Bidding platforms on behalf of others to purchase advertising impressions on websites; research services relating to advertising; development of advertising campaigns; development of advertising strategies, concepts and tactics, including audience identification, location retargeting and yield optimisation; monitoring of online advertising campaigns carried out on behalf of others, namely, reporting click-through-rates and user traffic volumes; compilation and analysis of market research data relating to mobile devices and their users, including location and browsing histories; compilation and analysis of data relating to mobile devices and their users, including location and browsing histories, to identify distinct audiences suitable for specific advertising campaign types; marketing services, promotion services, and branding services; information, advisory and consultancy services all relating to the aforesaid.

Class [38]
Communications Services

Leasing access to computer software for enabling others to create, manage, monitor and review advertising campaigns; information, advisory and consultancy services all relating to the aforesaid.

Class [42]
Computer & Software Services & Scientific Services

Design and development of computer software; design and development of mobile telephone applications; design and development of computer software for purchasing of advertising impressions on websites on behalf of others; design and development of computer software for purchasing of advertising impressions on websites requested by mobile devices in dependence upon their location; design and development of computer software for participating in Real Time Bidding platforms on behalf of others to purchase advertising impressions on websites; analysis and classification of data stored in databases, including pattern matching and recognition; design and development of databases; hosting computer software for enabling others to create, manage, monitor and review advertising campaigns; providing temporary use of online non-downloadable computer software for enabling others to create, manage, monitor and review advertising campaigns; compilation and technical analysis of data relating to mobile devices and their users, including location; information, advisory and consultancy services all relating to the aforesaid.

Mark Details

Serial Number

UK00916842619

Mark Type

Word

Kind of mark

Individual