Advertising; business management; business administration; office functions; retail and online retail services in relation to the sale of scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments, apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity, apparatus for recording, transmission or reproduction of sound or images, data processing equipment, computers, computer software, computer software concerned with children's education, children’s education software, e-books, e-books for children, downloadable electronic books, downloadable electronic children’s books, audio books, audio discs, audio discs that relate to children’s stories, audio and video recordings, audio and video recordings that relate to children’s books, audio speakers, magnetic data carriers, recording discs, compact discs, DVDs and other digital recording media, mechanisms for coin-operated apparatus, cash registers, calculating machines, data processing equipment, computers, computer software, computer hardware, operating and user instructions stored in digital form for computers and computer software, in particular on floppy disks or CD-ROM, downloadable video recordings, printed matter, teaching materials, printed teaching materials, paper teaching materials, teaching manuals, printed teaching activity guides, instructional and teaching materials, instructional manuals for teaching purposes, histological sections for teaching purposes, books, books in relation to education, children and teaching, children's activity books, children's books incorporating an audio component, textbooks, exercise books, school books, bookmarks, fiction books, educational books, colouring books, sketch books, story books, painting books, printed books, writing books, picture books, activity books, drawing books, cookery books, music books, educational publications, three dimensional models for educational purposes, illustrated wall maps for educational purposes, anatomical models for instructional and educational purposes, modelling clay for children, writing utensils, writing stationery, writing paper, writing materials, erasers (writing board -), felt writing pens, school writing books, paper, craft paper, stationery, school supplies [stationery], stationery cases, stationery folders, stationery boxes, paper hole punches, office staplers, pencils, correction pencils, colour pencils, painting pencils, mechanically operated pencils, pens, pen stands, pen holders, pen cases, ball pens, coloured pens, highlighter pens, ink pens, ballpoint pens, felt pens, marker pens, sharpeners (pencil -), erasers, sticky tape, drawing compasses, drawing protractors, drawing triangles, set squares for drawing, whiteboards, whiteboard erasers, whiteboards having magnetic properties, chalkboards, chalk, rulers, school yearbooks, school photographs, arithmetical tables, geographical maps, globes.

Education; providing of training; entertainment; sporting and cultural activities; training of non-medical staff in the care of children; educational services for children, nursery schools, pre-school playgroup, management of in-house facilities for day nurseries, childcare, pre-school play groups and creches, all for children or relating to children's education; entertainment services for children; sporting and cultural activities for children; consultancy advice and information services relating to all the above services; arranging and conducting of lectures, seminars, webinars, symposia, classes, conferences, workshops and educational and training events relating to child care; educational information and training services for childcare practitioners; first aid training; organising entertainment and social events; publication of on-line non downloadable electronic publications; publication of online journals namely, blogs featuring user-defined content in the field of child care; publication of electronic books, journals; publication of material on magnetic or optical data media in the field of child care; providing recognition and incentives by the way of awards and contests to demonstrate excellence in the field of child care; online provision of online non-downloadable comic books and graphic novels, blogs and non-downloadable publications on child care; information, contests, text, video and audio publications all related to entertainment provided via website on child care; information in the field of child care provided via a computer database, the Internet or by an Internet-enabled phone; newsletters and blogs featuring entertainment, movies, television, audiovisual works, music, audio works, books, theatre, literary works, sporting events, recreational activities, leisure activities, tournaments, art, dance, musicals, exhibitions, sports instruction, clubs, radio, comedy, contests, visual works, games, gaming, festivals, museums, parks, cultural events, concerts, publishing, animation, current events, fashion shows, and multimedia presentations provided online; publication of excerpts from books, periodicals, and literary works; providing information, news, articles and commentary in the field of education and educational institutions; education services in the nature of classroom instruction and on-line distance learning on topics of current events, education, history, language, liberal arts, maths, business, science, hobbies, technology, culture, sports, arts, psychology, and philosophy; interactive educational services in the nature of computer-based and computer-assisted instruction on topics of current events, education, history, language, liberal arts, literature, math, business, science, hobbies, technology, culture, sports, arts, psychology, and philosophy; language teaching; advisory services provided online, by email, by text message and by other electronic media relating to the provision of early years education; the setting and implementation of standards in relation to early years education; advisory, consultancy and information services relating to all the aforesaid.

Services for providing food and drink; temporary accommodation; restaurant, bar and catering services; provision of holiday accommodation; crèche services; child care and governess services. child welfare services, namely provision of care for children and related advisory, consultancy and information services; child care services; child care services; providing child care centres; food preparation services; crèche services; nursery services; provision of temporary accommodation for children, namely provision of children's homes; information, consultation and advice relating to child care; provision of child care centres; provision of temporary accommodation; provision of temporary accommodation, namely provision of short breaks; provision of food and drink; telephone advisory helpline services relating to the provision of childcare; advisory services provided online, by email, by text message and by other electronic media relating to the provision of childcare; advisory, consultancy and information services relating to all the aforesaid.