Planning and conducting of advertising initiatives, namely planning and conducting of cross-media concepts for the distribution (distribution and marketing of goods and services) of goods and services via various distribution channels and associated marketing activities; Merchandising, namely sales promotion, for others, cross promotion, for others; Retailing and wholesaling of goods in the fields of kitchen and cookery articles, household and garden articles, construction and DIY articles, sports and fitness articles, goods in the field of wellness and health, goods in the field of cosmetics, beauty care and Pharmaceutical drugs,Goods in the field of bicycles and automobiles, in particular care articles and accessories, Clocks,Wristwatches, diamonds, Jewellery and accessories,Goods in the field of entertainment electronics, goods in the field of telecommunications books, goods in the field of computers and multimedia, Nutritional supplements,Goods in the field of photography and optics, articles in connection with music, goods in the field of travel and holiday planning, goods in the field of fashion, Clothing and house ware,Goods in the field of games and recreation, goods in the field of home and decoration, goods in connection with furnishing, in particular furniture and Mattresses,Goods in connection with training and further training, articles for children, goods in the do-it-yourself sector, in particular tools, goods in the field of foodstuffs and luxury foods, alcohol and tobacco, in particular beverages, alcoholic beverages, Meat, Fish,Coffee-based beverages, goods in the field of printed matter (photo books), Trunks, textile products, Clothing, Shoes, Sporting articles, Plants,Goods in the erotic sector; Procurement services and agencies in the field of entertainment, education and further education, for sport and cultural activities, providing food and drink, temporary accommodation, medical services, health care and cosmetics for human beings and animals, insurance, crafts, travel arrangement, clothing alteration, computer software maintenance (electronic data processing service), medical and veterinary services, agricultural, horticultural or forest management, legal, fiscal, insurance and financial consultancy, esotericism for other businesses; Including by mail order and Including via the Internet; Online e-commerce provider services, namely the presentation of goods and services for advertising purposes, order placement, order delivery services and invoice management, including within the framework of e-commerce; Accounting for electronic order systems; Arranging commercial transactions, for others, via online shops; Sales promotion by means of customer loyalty services; Arranging of trading and economical contacts, also over the Internet; Arranging contracts for the buying and selling of goods and/or the providing of services, for others; Procurement services for third parties (acquisition of goods and services for other companies); Compilation and systemisation of information into computer databases; Maintenance of data in computer databases; Business management, business management consultancy, business management and organisation consultancy; Professional business and organisational consultancy; Advertising; Advertising agency services; Advertising in all media, including radio, television, cinema, print, videotext, online and teletext advertising, including customer marketing; Arranging and conducting of advertising events, exhibitions and trade fairs for commercial or advertising purposes; Rental of advertising space on the Internet; Direct mail advertising (tracts, prospectuses, printed matter, samples); Display services for merchandising; Presentation of goods and services for advertising purposes; Updating of advertising material; Planning and design of advertising activities; Market research; Marketing for others, on digital networks; Market research and opinion polling; Public relations; Advertising on the Internet, for others; Presentation of companies on the Internet and other media; Sponsoring in the form of advertising; Tendering, auctioneering, including reverse auctioneering, including on the Internet; Comparison services (Price -); Auctioneering, in particular on the Internet; Development of reward schemes as customer loyalty initiatives, for marketing purposes.

Providing access to information on the Internet; Providing Internet chatrooms; Electronic exchange of messages via chat lines, chat rooms and Internet forums; Electronic mail services; Telecommunications; Telecommunications by means of platforms and portals on the Internet; Providing telecommunications channels for teleshopping services; Web messaging; Electronic advertising (telecommunications); Providing access to an e-commerce platform on the Internet; Internet provider services, namely the leasing of access time to data networks, in particular to the Internet; Hotline or call centre telephone services; Providing services in connection with online services, namely the delivery of messages (news agencies) and transmission of information on computer networks, including on-demand and other electronic media services; Providing access to information on the Internet, in particular including communication by means of interactive computer systems; News and general information agencies within the framework of press agency services, including electronic agencies, and broadcasting of (TV/radio) programmes on the World Wide Web; Radio broadcasting (radio and television); Transmission of television programmes, including transmission by wire, cable and satellite communications and similar technical devices; Transmission and broadcasting of television programmes by means of analogue or digital technology, including pay-per-view; Digital transmission of data, including transmission signals in multiplex processes; News agencies; Providing access to software on data networks for Internet access; Providing portals on the Internet; Providing access to data, information, texts, graphics, audio-visual and multimedia information, documents, and to databases and computer programs on computer networks and on the Internet; Providing access to computer programs on data networks.

Planning and conducting of advertising initiatives, namely planning and conducting of cross-media concepts for the distribution (distribution and marketing of goods and services) of goods and services via various distribution channels and associated marketing activities; Merchandising, namely sales promotion, for others, cross promotion, for others; Retailing and wholesaling of goods in the fields of kitchen and cookery articles, household and garden articles, construction and DIY articles, sports and fitness articles, goods in the field of wellness and health, goods in the field of cosmetics, beauty care and Pharmaceutical drugs,Goods in the field of bicycles and automobiles, in particular care articles and accessories, Clocks,Wristwatches, diamonds, Jewellery and accessories,Goods in the field of entertainment electronics, goods in the field of telecommunications books, goods in the field of computers and multimedia, Nutritional supplements,Goods in the field of photography and optics, articles in connection with music, goods in the field of travel and holiday planning, goods in the field of fashion, Clothing and house ware,Goods in the field of games and recreation, goods in the field of home and decoration, goods in connection with furnishing, in particular furniture and Mattresses,Goods in connection with training and further training, articles for children, goods in the do-it-yourself sector, in particular tools, goods in the field of foodstuffs and luxury foods, alcohol and tobacco, in particular beverages, alcoholic beverages, Meat, Fish,Coffee-based beverages, goods in the field of printed matter (photo books), Trunks, textile products, Clothing, Shoes, Sporting articles, Plants,Goods in the erotic sector; Procurement services and agencies in the field of entertainment, education and further education, for sport and cultural activities, providing food and drink, temporary accommodation, medical services, health care and cosmetics for human beings and animals, insurance, crafts, travel arrangement, clothing alteration, computer software maintenance (electronic data processing service), medical and veterinary services, agricultural, horticultural or forest management, legal, fiscal, insurance and financial consultancy, esotericism for other businesses; Including by mail order and Including via the Internet; Online e-commerce provider services, namely the presentation of goods and services for advertising purposes, order placement, order delivery services and invoice management, including within the framework of e-commerce; Accounting for electronic order systems; Arranging commercial transactions, for others, via online shops; Sales promotion by means of customer loyalty services; Arranging of trading and economical contacts, also over the Internet; Arranging contracts for the buying and selling of goods and/or the providing of services, for others; Procurement services for third parties (acquisition of goods and services for other companies); Compilation and systemisation of information into computer databases; Maintenance of data in computer databases; Business management, business management consultancy, business management and organisation consultancy; Professional business and organisational consultancy; Advertising; Advertising agency services; Advertising in all media, including radio, television, cinema, print, videotext, online and teletext advertising, including customer marketing; Arranging and conducting of advertising events, exhibitions and trade fairs for commercial or advertising purposes; Rental of advertising space on the Internet; Direct mail advertising (tracts, prospectuses, printed matter, samples); Display services for merchandising; Presentation of goods and services for advertising purposes; Updating of advertising material; Planning and design of advertising activities; Market research; Marketing for others, on digital networks; Market research and opinion polling; Public relations; Advertising on the Internet, for others; Presentation of companies on the Internet and other media; Sponsoring in the form of advertising; Tendering, auctioneering, including reverse auctioneering, including on the Internet; Comparison services (Price -); Auctioneering, in particular on the Internet; Development of reward schemes as customer loyalty initiatives, for marketing purposes.

Providing access to information on the Internet; Providing Internet chatrooms; Electronic exchange of messages via chat lines, chat rooms and Internet forums; Electronic mail services; Telecommunications; Telecommunications by means of platforms and portals on the Internet; Providing telecommunications channels for teleshopping services; Web messaging; Electronic advertising (telecommunications); Providing access to an e-commerce platform on the Internet; Internet provider services, namely the leasing of access time to data networks, in particular to the Internet; Hotline or call centre telephone services; Providing services in connection with online services, namely the delivery of messages (news agencies) and transmission of information on computer networks, including on-demand and other electronic media services; Providing access to information on the Internet, in particular including communication by means of interactive computer systems; News and general information agencies within the framework of press agency services, including electronic agencies, and broadcasting of (TV/radio) programmes on the World Wide Web; Radio broadcasting (radio and television); Transmission of television programmes, including transmission by wire, cable and satellite communications and similar technical devices; Transmission and broadcasting of television programmes by means of analogue or digital technology, including pay-per-view; Digital transmission of data, including transmission signals in multiplex processes; News agencies; Providing access to software on data networks for Internet access; Providing portals on the Internet; Providing access to data, information, texts, graphics, audio-visual and multimedia information, documents, and to databases and computer programs on computer networks and on the Internet; Providing access to computer programs on data networks.

Pamphlets and print products of all kinds, coupon books; Voucher books.

Planning and conducting of cross-media concepts, namely for the distribution of goods and services via various distribution channels and associated marketing activities; Merchandising; Sales promotion for others, cross promotion with and for others; Retail and wholesale services, including by mail order, via the Internet and by means of teleshopping programmes, in relation to kitchen and cookery articles, household and garden articles, building and DIY articles, sporting and fitness articles, goods in the field of wellness and health, goods in the field of cosmetics, beauty care and medicines, goods in the field of cars, in particular maintenance articles and accessories, clocks and watches, jewellery and accessories, goods in the field of entertainment electronics, goods in the field of telecommunications, books, goods in the field of computers and multimedia, nutritional additives, goods in the field of photography and optics, articles in connection with music, goods in the field of travel and holiday planning, goods in the field of fashion, clothing and home textiles, goods in the field of games and recreation, goods in the field of living and decoration, goods in connection with furnishing, in particular furniture, goods in connection with the providing of training and further training, articles for children, in particular clothing, and goods in the DIY sector, in particular tools, goods in the field of foodstuffs, luxury foods, alcohol and tobacco, beverages and alcoholic beverages, including by means of teleshopping programmes; Online e-commerce provider services, namely the presentation of goods and services for advertising purposes, order placement, order delivery services and invoice management, including within the framework of e-commerce; Accounting for electronic order systems; Arranging commercial transactions, for others, via online shops; Sales promotion by means of customer loyalty services; Arranging of trading and economical contacts, also over the Internet; Arranging contracts for the buying and selling of goods and/or the providing of services, for others; Procurement services for third parties (acquisition of goods and services for other companies); Compilation and systemisation of information into computer databases; Maintenance of data in computer databases; Business management, business management consultancy, business management and organisation consultancy; Professional business and organisational consultancy; Advertising; Advertising agency services; Advertising in all media, including radio, television, cinema, print, videotext, on-line and teletext advertising; Arranging and conducting of advertising events, exhibitions and trade fairs for commercial or advertising purposes; Rental of advertising space on the Internet; Direct mail advertising (tracts, prospectuses, printed matter, samples); Display services for merchandising; Presentation of goods and services for advertising purposes; Updating of advertising material; Planning and design of advertising activities; Marketing research; Marketing for others, on digital networks; Market research and opinion polling; Public relations; Advertising on the Internet, for others; Presentation of companies on the Internet and other media; Sponsoring in the form of advertising; Tendering, auctioneering, including reverse auctioneering, including on the Internet; Comparison services (Price -); Auctioneering, in particular on the Internet; Auctioneering, including on the Internet; Development of reward schemes and discount schemes being customer loyalty initiatives for marketing purposes; Design, production, Distributorship services and Operation of incentive schemes and Coupon sales campaigns; Providing coupons within the framework of coupon sales campaigns, namely information coupons, bundling coupons, discount coupons, loyalty coupons, online coupons, check-out coupons, mobile coupons; Electronic data processing, for others, namely electronic data storage.