Image, sound, image and sound, and data carriers of all kinds, in particular in the form of electronic publications and for instructional and teaching purposes; Software, in particular for instructional and teaching purposes.

Printed matter and publications of all kinds, in particular books, exercise books, files, periodicals, newspapers, in particular for instructional and teaching purposes; Instructional and teaching material (except apparatus), in particular in the form of printed matter.

Downloadable computer software and software for mobile devices for the reproduction, display and distribution of digitized content.

Streaming of video and digital material on the Internet.

Advertising, promotional and marketing services; Media research and consultation; Business and business management services; Business administration; Advisory and consultation services in the field of marketing and business; Public relations services; Market research and market analysis; Research and information services relating to business; Office functions; Provision of information and consultancy for consumers in trade and business affairs [consumer advice]; Advice in the field of business management and marketing; Business advisory services, consultancy and information; Consulting in sales techniques and sales programmes; Consulting in the field of sales methods, sales management, and sales improvement; Information about sales methods; business information all provided via a website in the form of podcast and video interviews, transcripts and other educational materials; Creative advertising services for podcasts; arranging subscription to a video casting and podcast channel; Compilation of information into computer databases; Management consultancy services; Sales promotion for others; Business enquiries; Professional business consultancy; Providing consultancy to entrepreneurs setting out on their business startup ventures; Providing consultancy to entrepreneurs on how to scale their business venture; Management and consultancy relating to the development of people in organisations; Consultancy regarding public relations communication strategies; Business consultancy services in relation to business communications; Business development services, namely, business consultation in the field of business leadership development; Business consultation services, namely, business change management; Business strategic management and planning services; Business investigations, evaluations, expert appraisals, information and research.

Entertainment services in the nature of a dramatic television series; Providing online non-downloadable video clips and other multimedia digital content containing audio, video, artwork, and text from and related to a dramatic television series; Entertainment services in the nature of production and distribution of multimedia entertainment content in the nature of motion pictures and television shows; Entertainment services, namely, provision of multimedia content in the fields of motion picture and television entertainment distributed via various platforms across multiple forms of transmission media; Provision of entertainment information via a website; Providing online non-downloadable video clips and other multimedia digital content containing audio, video, artwork, and text from and related to motion pictures and television series; Entertainment services, namely, providing interactive online television shows; Entertainment services in the nature of augmented reality and virtual reality experiences from and related to motion pictures and television shows; Arranging and conducting of conferences, conventions, educational exhibitions, classes, lectures, seminars and workshops; Providing classes, masterclasses, lectures, workshops, seminars, webinars and multi-day conferences and camps in the field of business development, how to run a successful business and be an entrepreneur and professional skills building; Educational services for businesses and individuals in the fields of business relationships, business growth and motivation, and self-fulfilment through live and online classes, seminars, workshops, training and curriculum development for others; Providing educational or training information, the primary mission of which is to increase happiness in terms of business relationships, business growth and motivation, and self-fulfilment via a website; Providing educational or training information, featuring non-downloadable videos on inspirational or motivational topics via a website; Conducting workshops and seminars in self awareness; Conducting workshops and seminars in human motivation, educational achievement and behaviour intervention education; Training in business management; Training in business skills; Podcast production services; Entertainment services in the nature of creation of a series focusing on entrepreneurs and their lives as entrepreneurs; Education, instructional, teaching, training and/or mentoring services; Education, instructional, teaching, training and/or mentoring services for emerging and start-up companies; Providing, arranging, organising and/or conducting courses, classes, lectures, seminars and/or workshops in the fields of business, technology, innovation and/or social networking; Interactive entertainment services; Live entertainment services; Teaching and training in business; Business teaching and training for entrepreneurs; Arranging, organising, conducting and hosting social entertainment events; Hosting, managing, organising and providing business seminars, lectures, classes, courses and workshops; Hosting, managing, organising and providing business networking seminars, lectures, classes, courses and workshops; Hosting, managing, organising and providing commercial, marketing seminars, lectures, classes, courses and workshops for others; Entertainment services; Sporting and cultural activities; Casino services; Cinema services; Health club services; Fitness club services; Provision of gymnasium services; Provision of private members clubs; Provision of private entrepreneur club services; Club services [entertainment or education]; Night club services; Party planning services; Arranging of lectures, exhibitions, demonstrations, displays and presentations; Hospitality services (entertainment); Education and information services relating to entrepreneurship, business knowledge, how to run a business, lifestyle (entertainment), social (entertainment) issues, family activities and events, sporting and cultural events and activities, education, culture and entertainment; Education services relating to media and telecoms, finance and money, health and wellbeing, environment issues; Booking, reservation, organisation, production, provision booking and organisation of social events and entertainment events, including musical, sports, cinematic, theatrical, fashion, artistic, competition and dancing events; Booking, reservation, organisation, production and provision of conferences, seminars and exhibitions; Booking, reservation, organisation, production and provision of live entertainment, visual and musical entertainment, discotheque services, night clubs, club entertainment services, dancing facilities, cabaret services, circuses, concerts, parties, balls, casino services, quizzes, games, competitions, beauty competitions, sporting competitions; Ticket procurement and information for entertainment and sporting events; Booking, reservation, organisation, production and provision of live guest speakers talking about entrepreneurship and how to run a successful business; Arranging and organisation of live business pitch days, allowing businesses to pitch their business to investors; Physical education; Providing karaoke services; Providing recreation facilities; Providing sports facilities; Provision and booking of recreational and leisure facilities; Ticket procurement services for entertaining and sporting events; Publishing of newsletters in relation to the facilities and benefits provided by private members' clubs, social clubs, recreational clubs and leisure clubs; Providing information and advice in relation to private members' club, social clubs, recreational clubs and leisure clubs facilities and benefits; Information, advisory and consultancy services relating to the aforesaid services, including those provided online from a computer database or from the Internet.

Financial services; financial advisory services; advisory services relating to taxation; tax advice [not accounting]; taxation planning services; loss of income protection services; investment services; financial investments; capital investment services; raising of capital; investment and protection advice; investment management services; information and advisory services concerning or relating to all of the aforesaid.

Marketing services provided by means of digital networks.

Magazines.

Downloadable audio/video files.

Books, publications, printed matter, instructional and teaching material.

Business management consulting services.

Entrepreneurial Pulse aims to be the UK’s most significant research ever gathered into the different types of entrepreneurs and the impact of mindset on their behaviour and performance. Most well-trodden entrepreneur research aims to identify the elusive entrepreneur x-factor or bottleable essence. While a laudable objective, this previous work assumes the principle that all entrepreneurs are the same, sharing the same DNA and a dominant entrepreneurial gene. Our investigation starts in a different place with the proposition that there are different “types” of entrepreneur and understanding their differences is vital to provide tangible insight and value for... • Investors who want to know how to guarantee their entrepreneurs success • Advisors who need to know how to compensate for entrepreneurs strengths and weaknesses • Entrepreneurs who need to know themselves better than they think they do. • Leadership teams who need to know how to complement each other Through tens of thousands of entrepreneur interactions we believe that different “types” of entrepreneurs share certain mindset traits while exhibiting different characteristics and qualities. Our research programme “Entrepreneurial Pulse” aims to deeply understand entrepreneurs' differences, exploring what make Dyson different from Jobs and why. We will climb inside their minds to understand what “type” they are, and would like to be; whether they recognise their “type” and how they can adapt: and what sort of support they need to continue to thrive. The Entrepreneurial Pulse research programme will be: • Futureproof. Ongoing digital and face to face research will capture emerging ideas and new influences to inform trends and forecasts • Scaleable. Engaging a community of thousands of UK entrepreneurs to establish robust evidence-based recommendations • Valuable. Informing the design of practical tools that entrepreneurs and their advisors can apply in real life to accelerate their development Our goal is to forensically explore and quantify the significant underpinning characteristics of entrepreneurs, with the aim of knowing them better than they know themselves. Leading entrepreneurial partners To achieve our shared mission led by British Design Fund we’ve formed a partnership of entrepreneurial leaders. British Design Fund initiated the programme to inform their investment pipeline; partners Brunel University are leading thinkers who are committed to continuously improve their understanding of entrepreneurs; supporters Entrepreneurial Spark goal is to accelerate the innovation of their user-centred mindset products to help entrepreneurs succeed. ; Entrepreneurial Pulse aims to be the UK’s most significant research ever gathered into the different types of entrepreneurs and the impact of mindset on their behaviour and performance. Most well-trodden entrepreneur research aims to identify the elusive entrepreneur x-factor or bottleable essence. While a laudable objective, this previous work assumes the principle that all entrepreneurs are the same, sharing the same DNA and a dominant entrepreneurial gene. Our investigation starts in a different place with the proposition that there are different “types” of entrepreneur and understanding their differences is vital to provide tangible insight and value for... • Investors who want to know how to guarantee their entrepreneurs success • Advisors who need to know how to compensate for entrepreneurs strengths and weaknesses • Entrepreneurs who need to know themselves better than they think they do. • Leadership teams who need to know how to complement each other Through tens of thousands of entrepreneur interactions we believe that different “types” of entrepreneurs share certain mindset traits while exhibiting different characteristics and qualities. Our research programme “Entrepreneurial Pulse” aims to deeply understand entrepreneurs' differences, exploring what make Dyson different from Jobs and why. We will climb inside their minds to understand what “type” they are, and would like to be; whether they recognise their “type” and how they can adapt: and what sort of support they need to continue to thrive. The Entrepreneurial Pulse research programme will be: • Futureproof. Ongoing digital and face to face research will capture emerging ideas and new influences to inform trends and forecasts • Scaleable. Engaging a community of thousands of UK entrepreneurs to establish robust evidence-based recommendations • Valuable. Informing the design of practical tools that entrepreneurs and their advisors can apply in real life to accelerate their development Our goal is to forensically explore and quantify the significant underpinning characteristics of entrepreneurs, with the aim of knowing them better than they know themselves. Leading entrepreneurial partners To achieve our shared mission led by British Design Fund we’ve formed a partnership of entrepreneurial leaders. British Design Fund initiated the programme to inform their investment pipeline; partners Brunel University are leading thinkers who are committed to continuously improve their understanding of entrepreneurs; supporters Entrepreneurial Spark goal is to accelerate the innovation of their user-centred mindset products to help entrepreneurs succeed. .

Entrepreneurial Pulse aims to be the UK’s most significant research ever gathered into the different types of entrepreneurs and the impact of mindset on their behaviour and performance. Most well-trodden entrepreneur research aims to identify the elusive entrepreneur x-factor or bottleable essence. While a laudable objective, this previous work assumes the principle that all entrepreneurs are the same, sharing the same DNA and a dominant entrepreneurial gene. Our investigation starts in a different place with the proposition that there are different “types” of entrepreneur and understanding their differences is vital to provide tangible insight and value for... • Investors who want to know how to guarantee their entrepreneurs success • Advisors who need to know how to compensate for entrepreneurs strengths and weaknesses • Entrepreneurs who need to know themselves better than they think they do. • Leadership teams who need to know how to complement each other Through tens of thousands of entrepreneur interactions we believe that different “types” of entrepreneurs share certain mindset traits while exhibiting different characteristics and qualities. Our research programme “Entrepreneurial Pulse” aims to deeply understand entrepreneurs' differences, exploring what make Dyson different from Jobs and why. We will climb inside their minds to understand what “type” they are, and would like to be; whether they recognise their “type” and how they can adapt: and what sort of support they need to continue to thrive. The Entrepreneurial Pulse research programme will be: • Futureproof. Ongoing digital and face to face research will capture emerging ideas and new influences to inform trends and forecasts • Scaleable. Engaging a community of thousands of UK entrepreneurs to establish robust evidence-based recommendations • Valuable. Informing the design of practical tools that entrepreneurs and their advisors can apply in real life to accelerate their development Our goal is to forensically explore and quantify the significant underpinning characteristics of entrepreneurs, with the aim of knowing them better than they know themselves. Leading entrepreneurial partners To achieve our shared mission led by British Design Fund we’ve formed a partnership of entrepreneurial leaders. British Design Fund initiated the programme to inform their investment pipeline; partners Brunel University are leading thinkers who are committed to continuously improve their understanding of entrepreneurs; supporters Entrepreneurial Spark goal is to accelerate the innovation of their user-centred mindset products to help entrepreneurs succeed. .

Business advisory services;Business promotion services;Business strategy services;Business management services;Business consultancy services;Business analysis services;Business intelligence services;Business introduction services;Business consulting services;Business research services;Business consultation services;Business networking services;Business marketing services;Business expertise services;Providing business intelligence services;Business management consultancy services;Business marketing consultation services;Business strategic planning services;Business data analysis services;Business strategy development services;Business management advisory services;Business marketing consulting services;Business management consulting services;Professional business consultancy services;Business management and consultancy services;Business advisory and consultancy services;Business research and survey services;Business planning services for enterprises;Business research and information services;Management (Advisory services for business -);Research services relating to business;Business management and consulting services;Business management and consultation services;Business consultancy and advisory services;Business research and advisory services;Business strategy and planning services;Advisory services relating to business management and business operations;Business management services relating to the acquisition of businesses;Business management services relating to the development of businesses;Advisory services (Business -) relating to the management of businesses;Business consultancy services relating to manufacturing;Business advertising services relating to franchising;Business management and organisation consultancy services;Advisory services relating to business management;Agency services for arranging business introductions;Business management and organization consultancy services;Business research for new businesses;Information services relating to business matters;Business management consultancy and advisory services;Business advice;Business networking;Business planning;Business acquisitions;Business surveys;Business management;Business organisation and management consulting services;Advisory services relating to business organisation;Advisory services relating to business organization;Advisory services relating to business acquisitions;Economic information services for business purposes;Business expertise;Business appraisals.