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ADAPTIVE CHECKOUT*

ADAP*

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Mark	Details	Status	Class/Description
	ADAPTIVE CHECKOUT Affirm, Inc. UK00003891384	Registered	Providing temporary use of online non-downloadable computer software f... Class 035 Class 035 Advertising, Business & Retail Services Personalized sales promotion services for third parties; Evaluations relating to commercial matters in the nature of consumer profiling, namely, evaluating customer data to identify optimal payment options for e-commerce transactions. Class 036 Class 036 Insurance & Financial Services Providing payment and financial services, namely, providing personalized payment and financing options for businesses to offer to customers; Financing services; Providing information in the field of finance; Financial data analysis; Payment and funds verification services; Electronic commerce payment services, namely, providing payment options for e-commerce transactions based on evaluations of customer data; Financial transaction services, namely, providing secure payment options for merchants to offer in e-commerce transactions. ... Class 042 Computer & Software Services & Scientific Services Providing temporary use of online non-downloadable computer software for merchants that offers personalized promotions, payment or financing options to customers; Providing temporary use of online non-downloadable computer e-commerce software for merchants that analyzes customer data to accelerate sales conversion and advertises targeted promotions and offers to customers; Providing online non-downloadable software for managing multiple types of payment transactions that integrates with merchant online purchase flows; Application service provider (ASP) featuring e-commerce software for use as a payment gateway that evaluates data signals to present optimal payment options and then authorizes processing of installment, extended and interest-free split payments for merchants; Providing online non-downloadable software for analyzing consumer data for purposes of providing merchants with personalized payment options to offer customers in e-commerce transactions; Software as a services (SAAS) services featuring software for consumer data analysis and providing personalized promotion, payment and financing options for businesses to offer to customers; Computer services, namely, acting as an application service provider in the field of information management to host computer application software for the purpose of offering personalized promotions, payment or financing options to customers; Providing an internet website portal in the field of financial transaction and payment processing services.

UK00003891384

Registered

ADAPTIVE CHECKOUT

Affirm, Inc.

035

036

...

Providing temporary use of online non-downloadable computer software f...

Owners

Affirm inc. (1)

Categories

Class 35 (1)

Class 36 (1)

Class 42 (1)

Attorney

Lewis silkin llp (1)

Correspondents

Arbor (1)

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